Its a mystery?

Is the maze of 'social networking' a mystery to you too?
Feel free to add your comments and suggestions. I started 'getting into' social networking to get advice on how to raise the profile of my website.Since then one thing has led to another and I am now registered to an amazing amount of sites, blogs, etc etc. I've found old friends and made new ones. Maybe we've already met in cyberspace? Can anyone tell me what is current? where to focus? Post here, email me at home24235242@aol.com and by all means visit my site and let me know your thoughts the link is www.lakeoftheheart.co.uk